Founder briefing · Main Figure
Founder-led YouTube growth for B2B software brands.
A founder-led YouTube growth partner for early-stage B2B software companies.
Founder-led venture DeArcy’s role: Co-creator
The problem
Why Main Figure exists
Early-stage B2B software companies need attention and trust, but generic corporate content rarely earns either on YouTube.
What Main Figure does
Core offering
Face & voice of the channel
When the founder doesn’t want to be on camera, we step in and front the videos — showing up as a member of your team, not a hired host.
Founder-led YouTube
Putting the founder’s voice and expertise at the center of a YouTube channel built for the right audience.
Organic distribution
Shaping ideas, titles, and packaging around how people actually search and watch on YouTube.
Creator-grade execution
Bringing the instincts behind independent, monetized YouTube channels to B2B brands.
Founder note
“Main Figure brings my YouTube work into a collaborative setting for brands and founders. If you want the full picture, visit the company site.”
— DeArcy Scott, Co-creator